vallarina brand board

I'm working on creating a new logo for this little business of mine and I am SO excited about it. I'm working with this super talented artist and I can't wait to see what she comes up with! She did the logo for this cute blog and that's when I decided we just had to collaborate. I'm starting to really get into creating inspiration boards for clients to begin projects so it was really fun to create one for my own brand direction to pass onto Jordan. This little corner of the internet is about to get a major overhaul and I'm giddy! Can't wait to share more. In the meantime, here's the inspiration board for my new logo. I want this brand to feel summery, bright, playful, whimsical. Like popsicles on a summer day. I'm really loving where it's headed.....XOXO! vallarina_inspo-01